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5 B2B Logistics Technology Trends to Lookout for in 2023


Sanjay Negi

Assistant Director @ Shiprocket

November 25, 2022

6 min read

Logistics Technology

Since the eCommerce industry became popular among the Indian audience, B2B logistics has been at the forefront of the growth of online businesses in the country. Over the period, business-to-business logistics have grown substantially due to increasing demand for FMCG, apparel, cosmetics, electronics, and other essential products. 

Moreover, post the outbreak of COVID-19, the emphasis on on-time delivery of bulk shipments has become one of the top priorities for several businesses across India. Owing to these circumstances, B2B logistics have become an essential part of the Indian economy.

Over time, technology has penetrated almost every vertical of the business sector, and B2B logistics is no exception. The business-to-business logistics industry is constantly implementing new-age technological advancements to ensure they can deliver all the shipments to the clients without any backlashes. Moreover, in today’s competitive era, it is advisable for B2B businesses to keep up with the evolving technological advances, especially when it comes to optimizing their delivery operations.

How can you optimize your B2B bulk shipments? Sign in to know more.

Below are some of the B2B logistics technology trends that any companies dealing in bulk shipments must be aware of:

b2b logistics

B2B Logistics to Get Automated

On-demand B2B deliveries grew even before the pandemic hit the Indian eCommerce market. However, customers use several prediction and forecast reports to maintain their inventory, resulting in a constant demand surge for new products. Owing to this, suppliers across the country are shifting their focus on implementing automation to match the pace of demand and supply.

Automation can be an essential component of the B2B logistics technology stack as it can be implemented in warehouses or distribution centers pertaining to streamlining any processes, including sorting, demand forecasting, label generation, and loading. Moreover, by automating the distribution centers, businesses can reduce the risk of human errors resulting in minimized losses to the company.

Implementation of Transportation Management Systems

The transportation management system, or TMS, is gaining popularity as the most prominent B2B logistics technology in the digital era. This is because a TMS can robustly manage carriers and work as an efficient route optimization tool. The transportation management systems can be helpful for B2B logistics companies to track the delivery drivers in real-time, lowering the freight expenses, increasing transparency, and improving the overall post-purchase experience of the customers.

Any industry witnessing digital transformation was not prepared to embrace technological advancement at the beginning. However, when the pandemic struck, initiatives such as B2B eCommerce adopted logistics technologies in response to the challenges of the COVID-19 outbreak. For the B2B logistics sector, quality, speed, and integration are necessary to satisfy suppliers and transporters.

AI/ML to Dominate B2B Logistics Technology Stack

Artificial intelligence and machine learning have been disrupting the business to business logistics for quite some time. However, in 2023, these new-age technologies will be integrated aggressively by B2B logistics service providers. The adoption of these technologies is attributed to the advantages they provide to logistics companies. For instance, AI/ML can improve freight management, route optimization, and stock management.

Demand prediction is much easier despite having to factor in multiple demand-influencing considerations and past experiences, as AI will quickly compile all reliable prognoses. The last mile, B2B logistics analysis and optimization, and workforce planning are processes powered by AI and ML. In short, these technologies will offer visible results and are useful tools in solving some of the most complex issues in logistics.

Blockchain Technology in B2B Logistics

Most of the time, blockchain technology is associated with cryptocurrency; however, the applications go beyond the critics. The technology’s decentralized digital ledger can improve transparency for the clients allowing them to track the entire journey of their shipments. Additionally, the digital ledger can make audits more efficient and transparent, further improving the security of B2B businesses.

Internet of Things to Make B2B Logistics Smarter

The Internet of Things, or IoT, is already transforming all aspects of business culture today. In the coming years, the B2B logistics industry shall implement IoT to ensure their delivery vehicles follow the pre-defined path and the assets are well secured. Moreover, the companies will use IoT as B2B logistics technology to provide remote management of the trucks, transparent visibility of the shipment loading, predicting risks, and forecasting traffic congestion.

Why Shiprocket Cargo Stands Ahead of the Competition in B2B Logistics?

Shiprocket Cargo is a tech-enabled B2B logistics service provider allowing businesses to transport their shipments seamlessly pan India. When it comes to adopting the latest logistics technology trends, Shiprocket Cargo stands among the leaders. The company offers a robust tech-powered dashboard that provides complete transparency about the shipments to the brands. With the help of this dashboard, B2B businesses can automate their tasks, such as order placement, shipment tracking, labeling, and weight and rate calculations.

Moreover, Shiprocket Cargo also offers value-added services such as appointment-based deliveries and electronic proof of deliveries. Consequently, businesses can rescue the manual paperwork to ensure successful shipping and minimize the risk of delivery cancellation. Owing to these advantages, Shiprocket Cargo can be a perfect match for the business wishing to transport B2B bulk shipments.


B2B logistics technology is constantly evolving and shall help businesses to stay competitive in the market. However, in 2023, the present technologies shall evolve and may open new doors of opportunities for B2B logistics players in the Indian market.

How can B2B logistics technologies help your business grow? Connect with us to know more.


What is B2B logistics and why is it important?

B2B logistics is the transaction of raw materials, resources, and final products between two business entities through road, air, or sea routes.

There are certain logistics technology trends, artificial intelligence, machine learning, and transportation management systems that every marketing professional must look for in 2023.

How big is the supply chain and logistics for the B2B market?

Supply chain and logistics are at the core of the Indian B2B market. This is because the logistics and supply chain industry are responsible for the transaction of raw materials and final products from one place to another.

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